Google Search Options – list of Google Search Prefixs

By far my most popular blog post in terms of traffic is the “What is an AllinTitle Search on Google?”, so I’ve decided to write a second blog to explore the other Google search options and the additional prefixs which are available to use.

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Eventbrite Reviews: Part 1 Event Dashboard Tools

Eventbrite is a simple and easy to use service which allows users to search for and also create events. While there have been several eventbrite reviews, this article will focus on the tools and features available to organisers.

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What is Alphabet? Sundar Pichai becomes new Google CEO as Larry Page takes the reigns of parent company Alphabet

In a surprising move, Larry Page from Google today announced that Google is to create a new parent company called Alphabet (https://abc.xyz/) and he also announced that Sundar Pichai will become the new Google CEO. Really this isn’t a joke!!

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Google+ Changes: More details on what the new Google plus will do

Google announced it was to break up its Google+ platform into Photos and Streams back in March 2015. The announcement was greeted with a mixed to negative reaction from people who feel that the platform won’t ever properly compete against Facebook. So what changes have Google+ made and will they be enough to finally take Facebook on?

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A review of Rafflecopter for running competitions on Facebook

There are plenty of apps on the market for running competitions on Facebook but if you are a small business and have a small or zero budget, Rafflecopter might be the app for you.

We know that like gates are no longer permitted by Facebook and while that move was certainly disappointing, just how valuable is a Facebook like anyway?? Especially now, when the average organic reach for most business pages is less than 6%!

Facebook Competitions still have value but the end goal of your competition shouldn’t be to get a simple like on your page….it should be something more valuable and beneficial for your business and Rafflecopter’s ability to provide multiple user actions to enter the competition can help with this more ambitious goal.

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Facebook Behaviour Study

We are conducting a research study into how people interact and use Facebook. We would be very grateful if you could take a few minutes to complete this survey (even if you don’t use Facebook) In order to validate the data, you must be logged into Google to submit the form. No data will be recorded or attributed to your account.

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Facebook Likes Set to Fall as Inactive Users to be Removed

There have been a couple of hoaxes over the years regarding a clean out by Facebook of inactive pages and users and while this is not a full clean out, it is however an interesting development with Facebook set to remove the actions of inactive or deleted facebook users from page and post counts.

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The Breakup of Google+ : New Opportunity or Too Little, Too Late?

As students of mine will testify, I’m not a big fan of Facebook as a social media tool. Quite simply the core functionality of Facebook doesn’t do enough to provide value and it has simply become another paid platform with great targeting options. Yes I know there are exceptions to the rule and many businesses are happy and have had good success with the service they receive but think of this, for every success story, how many stale facebook pages exist and ask yourself how much traffic is really driven to your site? If you also examine the vast majority of the success stories,  you will find many involve a heavy use of apps, additional social media tools and money in order to achieve this success.

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The SEO benefits of Google Local

While my interest in Google+ has cooled somewhat over the past year, it still remains a tool that cannot be fully ignored for businesses and in particular local businesses.

Google+ as a social layer over all of Google’s products have merged Google Places and Google Local information together, which provides some pretty good results for SEO

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A review of digital marketing courses in dublin

From time to time, many people ask my advice in terms of which of the many digital marketing courses offered in Dublin are the best. There are literally scores of courses available and it is very difficult to make a recommendation when so many of the courses target different types of student.

In other words, depending on the circumstances and budget of the student, I’d recommend a very different course. This article will provide a simple review of some of the best digital marketing courses in dublin broken down into a variety of categories.

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